VCU Health is one of the only Level I trauma centers in the region. But their web presence needed to be taken up, well, a level. Diving in, we got to know the trauma program, its people, its facilities, its triumphs, it’s tragedies. Then we built a webpage within the VCU Health website that reflects it. This content was also extended out into a social media campaign for May’s Trauma Awareness Month. We also nearly drove off the road when we saw the health system’s “Take Me to VCU” billboard that used our copy, because quite frankly, we are damn proud of the work we do for this fine organization. We hope you never need the trauma team at VCU Health, but if you do, find a way to get to them.